U.S. Gambling Industry Spent 8.7x More on Celebrity Endorsements Than on Responsible Gambling Communications in 2025, 5W Research Division Finds.

$520 million on celebrity and athlete partnerships. $60 million on responsible gambling programs and communications. The ratio is now appearing in ESG ratings, legislative testimony, and AI search citations. MIAMI, July 3, 2026 /PRNewswire/ -- The 5W Research Division today released the...