TripleLift and Vodafone Beat Campaign Goals with London Marathon Audience Strategy, Proving Event-Based Media Can Drive More Than Awareness

Campaign shows how custom audience intelligence and premium creative formats can move purchase intent around major cultural moments CANNES, France, June 24, 2026 /PRNewswire/ -- TripleLift, the Creative SSP powered by TL Spark, today announced new campaign results with Vodafone that...