Kelley Blue Book Report: New-Vehicle Price Increases Accelerate in March As Large Trucks and SUVs Gain Share

ATLANTA, April 9, 2026 /PRNewswire/ -- According to data released today by Kelley Blue Book, a Cox Automotive brand, the average new-vehicle transaction price (ATP) in March was 3.5% higher year over year. The annual price gains accelerated in March for the fourth consecutive month. The 3....