CPG and Retail Leaders Are Bullish on AI, yet Most Haven't Scaled It Where It Matters Most

Report from BCG and The Consumer Goods Forum Finds Roughly 75% of CPG Companies Remain in Pilot Mode 45% of Retailers Are Scaling AI, While a Similar Number Have Barely Begun More Than Half of Surveyed Companies Do Not Formally Measure AI ROI Leaders Are Pulling Ahead by Concentrating AI...