2026 Consumer Texting Behavior Report: SMS Has Won. Now 89% of Consumers Expect Every Message to Earn Its Place.

New data from 959 US consumers shows texting is now the preferred channel for 9 of 10 message types, 87% read texts within 15 minutes, and two-thirds are more likely to purchase when subscribed SAN FRANCISCO, April 14, 2026 /PRNewswire/ -- EZ Texting, the SMS marketing platform trusted by...